SMART Growth is a 4-year capacity building program designed to ensure that grantee organizations benefit from sound management practices that effectively support their art and ensure their resilience through economic shifts, staff transitions, and evolving markets.
Learn about how to develop and improve your organization's online presence. This session will cover the basics of website planning and design. Topics will include outlining site structure, selecting a platform, integrating with ticketing and donation tools, and leveraging social media. A panel of nonprofit peers will also share their experiences on how a well-designed site forms the basis of their digital presence and marketing strategies. Attendees will leave with a solid understanding of the value of a strong online presence as well as the blueprint to start designing or revamping their own.